Small Shops Can Deliver Big Results – Dr. John Jain on The Today Show
The PR game (well, media relations from my perspective) is really changing. You don’t have to be a big shop to deliver big results.
Case in point fertility expert Dr. Jain, who recently was on the Today Show. On occassion BBPR partners with DeluxeMG (the firm that represents Dr. Jain and his Santa Monica Based Egg Freezing Center), but in this instance, the coverage was secured without our help.
Last Monday (5/19), Dr. Jain was featured on the Today Show in a great segment that DeluxeMG setup. Without getting into numbers and size, Deluxe is a relatively small company that works with budgets of modest amounts compared to bigger agencies. But the results speak for themselves.